Top 3 challenges faced by Physicians in Europe

General practitioners are medically trained in the art of healing.  Physicians are academically qualified, clinically experienced and licensed to practice medicine. What they do is distinguished from surgery. There is a dearth for physicians across Europe. According to healthcare survey, the number of physicians per 100 000 inhabitants increased in each of the EU Member States.  Greece has the highest number of physicians while Spain has higher number of surgeons than general practitioners.

Physicians

The healthcare specialists in Europe have a different work pattern as they do not limit their practise to specific categories. European physicians often assume responsibility for the provision of continuing the comprehensive medical care to families, communities and individuals. Physicians and medical specialists focus on the diagnosis and non-surgical treatment of physical disorders and diseases. Specialists in internal medicine and cardiology are gaining popularity worldwide and a shortage for these specializations has resulted in added momentum for recruiting new talent across healthcare domains.

Physicians are split into two broad categories:

Generalist medical practitioners: This category includes general practitioners

Specialists Physicians: This category may be further categorised as medical specialists and surgical specialists

The major challenges faced by European Physicians:

European physicians live in a highly competent professional environment. The major challenges for physicians in Europe may be cultural, educational, emotional, structural, political, physical /technological. Physicians may also face challenges in leadership across external environments. Therefore, the effective management of the external environment becomes mandatory to effectively manage the job outlook for physicians.  Most of them require attention, but each may need a different amount of time, energy and consideration. 

The key challenges in the healthcare domain for European General Practitioners are as follows:

Cultural

Doctors in Europe have faced many challenges in the past. There have been cultural differences faced by doctors worldwide. Akin to other professions, doctors need to enjoy their work. However, doctors are finding it hard to enjoy work. Due to the rise in Physician professional dissatisfaction, there has been an impact on the work culture and the magnitude of physician- patient interaction. The rising number of electronic health records, time spent on administrative tasks and more have resulted in changes in the work culture and rising demand by the European physicians to improve work culture.

Structure

Structure plays an important role in helping businesses manage the medical domains. It was found that managers were focussing on building structures and systems for higher quality assurance and spending lesser time on enabling the processes of quality improvement. Aligning the structures with the business goals of the organizations is ideal to enhance the quality of care provided across the healthcare sector. 

Educational

Education plays a major deciding factor to manage the medical stream effectively. Across hospitals, quality is embedded in routine work and the focus is on learning. The education aspect is so important that there is a time set aside for the staff to meet across the multi-disciplinary forums to reveal work in tandem. This is certain to ring in better results.  Owing to the rising demand to generate higher revenue, the hospital staff have no time to reflect on the quality of care provided to the patients. It has been observed that across the European healthcare domain, nurses were able to inspire and mobilise staff across hospitals to bring out the best. European Physicians thus have to meet these challenges and strive to bring about better work culture so as to strike a work-life balance.

There have been other reasons that have contributed to the changes seen across European hospitals. Effective leadership across hospitals is yet another factor that contributes to business growth. There may be no simple solution for hospital leaders or an absolute path that decides and addresses the challenges that are prevalent across hospitals. 

Hospital leaders in Europe have been coping with pressures from the government, representatives, regulators and professional bodies. The pressure varied across countries and the Netherlands has a market-based system wherein managers have to rearrange the different requirements from multiple funders.

Physicians in Europe have decision making power when it comes to the purchase of medical equipment, pharmaceutical products and more. European Lists is a leading European physicians email database provider offering verified lists for successful business communication. Pharmaceuticals, medical representatives and CME program providers will find the email databases highly beneficial for business communication. 

European physicians are trying their best to eliminate the problems associated with work to build a stronger work culture. They are grappling with challenges at work, competition from peers and the rising changes in the pharmaceutical industry. There may be no easy solutions but if medical professionals from Europe collaborate to discuss and debate the way forward with colleagues, they will reap huge professional and business success.  

Written by: Agnes Tom for European Lists

List Source: European Physicians Email list

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