europeanLists

Everyone in Sales and Marketing want to know:  “What drives high performing sales teams?” “Who Are the Top Performers?”  You can certainly expect different answers. However, there’s no cut-and-dry sales strategy that works for every company. Sales and Marketing strategy is such an overarching theme in any organization, and there are abundant tips to bring results to even the most struggling Sales and Marketing Professional. 10 best practices to guide Sales and Marketing Professionals on their journey towards improving sales. Make a compelling statement: Be sure to grab the undivided attention of your customer. When speaking to a high level executive, come up with statements that are guaranteed to capture their attention who is looking for a real solution to their issue. Tell a story:  Tell stories because it engages customers and puts the sales message in a context that captures the prospect’s attention. Hence, your prospect can recommend your propert...

Accountants. Who are they? An Accountant is one who is skilled in keeping accounts and books of accounts correctly and properly. They design and control the systems of accounts required for records of various transactions of business, trade, and finance. Accountants work in diverse capacities, in accountancy firms of all sizes, large and small businesses, governments, non-profit organisations, education, etc. Their expertise spreads widely in areas such as finance, corporate social responsibility, statutory audit, tax and financial advice, HR and legal services, assurance services, and consultancy. What is the job of an accountant? Accountants prepare and examine financial records. They make sure that records are accurate and that taxes are paid properly and on time. Accountants perform overviews of the financial operations of a business in order to help it run efficiently. What is the responsibility of an accountant? Accountants are responsible for the validity of th...

We all understand that investing in property is a great way to grow the value of your assets both for professional as well as personal use. Not only does it put money into a country's economy, but it can also produce a good return for your investment. When we think of investment we immediate think of returns we are going to get on our investment. Apart from this we should not forget the amount of bureaucratic red tape involved while investing. Who the investor is and the reason for investing can make the same city a great investment prospect or completely unacceptable. Like for example, a university town with a steady stream of students looking for rental properties may be of no interest to development companies or high-wealth individuals, but would be perfect for a grad student. Likewise, we all have different reasons for wanting to invest in property. Here are a few things to consider before investing in the European Real Estate.  Investors need to focus on tech hubs and...

Legal phrases to common man are confusing – as common people are often not familiar with their usage and what they denote. At times legal phrases may sound so different one may have to open a dictionary to understand its actual meaning. While dictionary may give you the meaning, even that seem to be confusing to a layman – and only because it’s not used in everyday conversation. For instance, words like bon voyage (French – have a nice trip), status quo (Latin – the existing condition), doppelganger (German – a ghostly double of a living person) though not belonging to the English language is used in everyday parlance. But words like actus reus , ad litem , animus nocendi etc. though commonly used legal terms are almost impossible to remember and use! Every practicing attorneys often find it difficult to remember the right legal terms. But law and legal affairs are something that no man can escape totally. Either for resolving a family issue, a civil case, a property case o...

Here we are talking about how many valid data do you have, and not literally the validity. It would be surprising to learn how many invalid email addresses you collect via web forms and other self-reported collection points. While working on one of the projects for our clients, we ran a small observation. The request was for an email reverse append for the client who wanted to obtain the name and postal address for emails they had acquired. Our appending team had put in their full effort in collating the details of the list. However, by the end of the completion of this report, we were a little disheartened at the result. We were just able to append the requested information to about 19% of the file. Initially we though our team had not given their best shot and decided to have a keen run through, but there was nothing more to add. Later we found that a huge number of bogus or invalid email addresses had made into these sign up forms. If this client had not come to us or any...

Customer details collated from sign up forms, event, trade shows, drop boxes most of the time fall into corrupt email ids. Files with bogus, irrelevant email ids needs a major cleaning, and a process put in place to address data hygiene on a regular basis. Depending on the business model and method of email address collection, this can even be done in real time as people are providing email addresses and other contact data. he first step is to update postal address records to ensure a good email match. This process includes NCOALink®, national change of address processing, or PCOAPlus processing dependent upon your budget. After postal address processing is complete, other email services can be provided including email append , reverse email append and email verification. This can be followed by the next step where you can run a full email validation process.  This 8-step process flags potential undelivered email addresses, auto corrects syntactical errors, and identifie...

Many are unaware of the term ECOA which stands for Email change of address. That is the reason they never bother to inform about their change of address. There are another set of people for example those who are in this industry who are very much aware of the term, its use and its purpose, yet they never take this seriously. Have you ever checked on how many readers have ever submitted an email change of address form? How many readers even know where to go to submit an email change of address form? We are not saying that you go to every retailer and other offline stores and inform them about their change of address. We are concerned about using one of the companies that offer email change of address as a service. Where do they get their names and email addresses? I sure don’t know. How many readers have actually purchased an email change of address service for one of your mailing lists? Do you know where the addresses came from? Not many people buy this email change of addres...